The shopping strategy that builds wardrobes that last
I’ll never forget the day I realised I’d been doing it all wrong. It was an average Wednesday evening sometime towards the end of last year and rather than heading…
The investment timeline that builds better wardrobes
I’ve always been an “all or nothing” kind of girl. If I go into a store I like to imagine my entire wardrobe reinvented anew. Then comes…the bump. That sickening…
How to look like you understand fashion without following every trend
I can distinctly remember when fashion finally began to make sense to me. I was shopping in a vintage store in Manchester and trying on a wool blazer that cost…
The shopping discipline that improves style and saves money
I hate shopping. Ok, there. I said it. I used to spend entire afternoons wandering from store to store with a half empty basket. An item here because it’s on…
The styling mistakes that make you invisible for wrong reasons
I’m talking about styling oneself so badly that you become transparent; unseen by the world because you didn’t know enough to dress to be seen. You’re not Channel hulling a…
How to look polished when you feel completely scattered
You know those days where your life just seems to autumn apart? All…I’m kidding, you know exactly what I’m talking about. All of us have days where it feels like…
The styling approach that makes getting dressed effortless
I was late to work seventeen times last year. Don’t get me wrong, I’m not particularly disorganised or bad at managing time – well not usually, anyway. My mum will…
The Investment Wellies That Don’t Make You Look Like a Garden Center Mannequin
It’s kind of ironic that I work in finance and analyse risk-reward ratios for a living, but when I see a festival lineup, all that money smart-talk goes out of…
The Secret Primark Buys Every Fashion Person Refuses to Admit
It was Saturday morning last week, and I was getting coffee outside my office building when I saw Sarah, one of the stylists I know from fashion weeks and industry…
The styling secrets that make expensive clothes look boring
Last autumn, I tried on a cashmere jumper in Selfridges. Actually, I didn’t just try it on – I spent ten minutes pacing around in front of a three-way mirror,…